By Chuck Sink We all want to make money, earn money, save money. Make no mistake. If you want to design and build the physical manifestation of your dreams, all it takes is money. So how do you view cash, the most liquid form of money? For any business, having sufficient cash on hand keeps operations running.… Read More »
By Chuck Sink I have a one-year business plan in place. It’s a blueprint for a successful year of growth. A reasonable goal has been set and an activity plan following a proven strategy will be implemented. It’s my plan and I’m sticking to it! If we all have an intelligent, ethical strategic plan requiring… Read More »
Go outside and play! By Chuck Sink Hitting the road for events and field appointments burns more time than anything else in business. You might feel more productive in the office analyzing CRM data, having meetings or constantly tooting your own horn on your own social channels. There in the comfort of home base you… Read More »
By Chuck Sink Your business needs a positioning statement because your target audience wants to know what your brand stands for. If there is one thought or word you want people to associate your business with in their minds, what is it? Before you write your Positioning Statement, clearly define your target audience. For example,… Read More »
By Chuck Sink Happy Thanksgiving! Sounds a little hollow at this point doesn’t it? I received quite a few Thanksgiving email greetings this year. I read every one of them and gave a mental kudos to the companies who took time to send me the message. I replied to a few of them and it… Read More »
By Chuck Sink Go ahead and “work your magic.” Savor those words coming from clients because they prove that you’ve earned their professional trust. Work your magic – that’s a powerful statement! For the person who wants you to work it, your magic is to them accomplishing an impossible task for which they’ll pay you.… Read More »
By Chuck Sink Let’s shatter some conventional wisdom. Go ahead and take business personally because it is personal! Are there people in your business network to whom you can’t wait to send referrals or do business with because they’ve impressed you so much? Are you fortunate to have strong personal relationships prevalent in your market? Do you… Read More »
By Chuck Sink Marketing your business via email is a privilege and must be managed as such. When your content is good, people stay with you for the long haul and they eventually buy or refer business. Some will even buy right away. I have about 7 years of continuous email marketing experience – for… Read More »
By Chuck Sink I’m a longtime student of branding and I’ve learned that organizational culture – company culture is the cornerstone of strong brands like Apple. The companies doing best in every market are the ones known for building cultures that attract the best people. Dyn in Manchester, NH and PixelMedia in Portsmouth, NH are two fine examples in… Read More »
Your business problems are designed just for you. By Chuck Sink To view problems as outside forces working against you is foolish. It hinders your creativity and drive in problem solving. Let’s look at problems, obstacles and even calamity through a cleaner lens. Should you be confronted by great difficulty, then take courage in these… Read More »
Contact Chuck
Phone: (603) 345-7223
Email: Contact me online
Chuck Sink Link
3 Timmothy Road
Sunapee, NH 03782
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