Tag Archives: new business

Great marketing is a top priority of leaders.

New business is the lifeblood of all commercial enterprises. Without a continuous influx of new clients and customers, every company will go out of business in relatively short order. This is axiomatic because of attrition. You can be the “best in the business” and, unless you replace them, all of your current customers will eventually go… Read More »

Don’t fall for contract lock.

Winning a new business contract is reason for celebration and there is usually a “honeymoon” period after two companies work together for the first time. Both the client and vendor are excited and anticipate positive changes resulting from a new supplier – customer relationship. Good social chemistry between firms is usually a strong factor in… Read More »

I’m interested, but not right now.

By Chuck Sink This post is updated from one year ago and it is more relevant today than ever. I will need several business services and products to continue growing my business and many of them I don’t need now, or can’t afford yet. That’s why I want you to keep in touch so I… Read More »

Marketing Mistake: Focusing on Social Media

By Chuck Sink Clients and customers are just like you, me, our friends, neighbors and coworkers. We use social media to stay in touch and be informed about people, groups, organizations and causes that interest us. It’s mostly about the people. You and I don’t intentionally log on to Facebook to be wooed by a big… Read More »

Speed what? Are you kidding?

By Chuck Sink Remember the ironically short “speed networking” fad?  I haven’t been invited to any such events or seen any advertised in the last year or two and I’m a prime target. However, I did hear about one the other night. The person who attended said he nabbed 3 or 4 good leads and… Read More »

Learn and Network at the Chuck Sink Link Anniversary Event

A FREE NETWORKING EVENT to celebrate our TWO YEAR ANNIVERSARY! Thursday, May 30, 2013 – 8:30 AM – 10:00 AM Eastpoint Executive Center – 264 South River Road Bedford, NH 03110 Create Content  to Drive New Business! Presented by Chuck Sink Link and Eastpoint Executive Center Please RSVP  by leaving a comment right here on this… Read More »

Positioning: Relax, the sale is yours.

By Chuck Sink Marketing is every business activity directed toward selling a product/service and successfully delivering it into customers’ hands. Marketing drives sales. There is no business until a sale is made and that’s why every CEO is his or her company’s chief of sales. Sleepless nights are the result of insufficient new business flowing through the pipeline. Most… Read More »

Your business plans can revitalize the country.

By Chuck Sink I have a one-year business plan in place. It’s a blueprint for a successful year of growth. A reasonable goal has been set and an activity plan following a proven strategy will be implemented. It’s my plan and I’m sticking to it! If we all have an intelligent, ethical strategic plan requiring… Read More »

Who’s your real sales team?

By Chuck Sink Most professionals know a thing or two about the value of referrals. They also know about the value of focused, dedicated networking – the key to a steady stream of lucrative referrals and new clients. Great networkers understand that people will more readily listen to your value proposition when other people talk about… Read More »