Category: professional development

Use Technology Right: Stick to Your Business!

Smart phones build us up and tear us down as we choose. The information technology age has enabled me and countless others to start businesses and create great careers for ourselves. Publishing and broadcasting are no longer the exclusive realms of big business, requiring large amounts of capital. The internet has leveled the playing field for anyone with an… Read More »

Affiliations get you found online!

Most people in business today want to be found online by people searching for their unique products and services. A great website with strong SEO efforts is the foundation for this but there’s a lot more to developing business online, especially if you’re a highly experienced professional. You need to have your own name and… Read More »

LinkedIn Does its Job. What about you?

By Chuck Sink Marketing and selling on LinkedIn is a big deal for business today. Just about everyone in business is now on LinkedIn (over 300 million users) and most are staring at their screens thinking, “What am I supposed to do with this?” Salespeople who have moved away from cold calling are turning to… Read More »

The Fortuitous Foursome of Professional Success

By Chuck Sink 1. You may not realize it but you are a brand manager. If you’ve experienced any kind of success in business and professional life it’s because you’ve managed your brands by  communicating with people in a way that supports what your business stands for and why it’s valuable to your customers. Your… Read More »

Motivate Your Audience with E’s

By Chuck Sink Engaging your audience is easy when you know what motivates them. You can grab their attention, hold it and then persuade them to take action with more ease if you use one or more of The Six E’s of Audience Action. Way back during the dawn of social media marketing development (like… Read More »

The best ideas are sometimes forgotten.

By Chuck Sink It can be the very best idea you ever had; one that will change everything and lead to fortunes… And it’s gone, probably forever! This article is not what I had in mind to write about earlier this week. A flash of brilliance hit me while driving and I was so excited… Read More »

The wealthy sower – so old he’s new!

By Chuck Sink The law of sowing and reaping is old, really old, and it won’t go away. The biblical metaphor of the farmer who persistently and patiently keeps sowing good seeds always reaps rewards, eventually, no matter what. The late Jim Rohn made a fortune telling this story many times as his own way of sowing, and… Read More »

Spend a day, then don’t spend another dime.

  On March 20, you can learn to save a ton of money for your business! Learn what free marketing is all about. Learn how to build a brand… Market a company… Increase sales… All using free tools and methods! Come to the hands-on single day course: Social Media & Free Online Marketing at Manchester Community College… Read More »

Learn to master sales in 2014

We’ve got sales master Kevin Hallenbeck of Sandler Training speaking FREE – March 27th at a Lunch & Learn networking event: 3/27/14  |  11:45 AM – 1:00 PM Eastpoint Executive Center, 264 South River Road, Bedford, NH 03113 Register FREE Meet Kevin personally and hear him speak on how to sell more in today’s changing markets. Email me if you… Read More »

Soft Skills that Deliver Hard Assets

By Chuck Sink Sometimes this blog brings some hands-on marketing technique information to readers such as better SEO practices, how to use Twitter, LinkedIn, etc. But it focuses mostly on building skills that help business owners, marketing directors and salespeople do their jobs better. Let’s look at just a few key skills that will help… Read More »