Category: networking

Who will take your call in 2014?

By Chuck Sink Think about your last five or ten new customers. Where did they come from and why did they come to you? I’m willing to bet they ordered from you or hired you because you established a relationship. If they came to you by referral, it was because you built a relationship with… Read More »

Isolation is Desolation

By Chuck Sink In the early years of my selling career, I was lucky to have a decent smile, a sharp suit and manners instilled by my parents. Just showing up at the right time enabled me to take orders from prospects and customers. It was luck (to me, Providence) because all I really cared about… Read More »

Your Friend the Competitor

By Chuck Sink In business, it pays to make friends with your competition. Now I don’t subscribe to the saying, “Keep your friends close and your enemies closer.” That’s corruption. What’s really nice about ethical business practice is that competition is not necessarily adversarial. Your business competitors aren’t enemies; they’re colleagues and possibly clients, suppliers… Read More »

Marketing Mistake: Focusing on Social Media

By Chuck Sink Clients and customers are just like you, me, our friends, neighbors and coworkers. We use social media to stay in touch and be informed about people, groups, organizations and causes that interest us. It’s mostly about the people. You and I don’t intentionally log on to Facebook to be wooed by a big… Read More »

The Story of Networking and Valuable Content

By Chuck Sink Original subscribers to this newsletter have been receiving some form of it since 2006. It started asBrandworth News, was reestablished as Big Hit Bits and became the Chuck Sink Link in April of 2010. The number of subscribers and quality of readership has steadily improved over 7 years. Market-leading business experts often comment on the articles… Read More »

Speed what? Are you kidding?

By Chuck Sink Remember the ironically short “speed networking” fad?  I haven’t been invited to any such events or seen any advertised in the last year or two and I’m a prime target. However, I did hear about one the other night. The person who attended said he nabbed 3 or 4 good leads and… Read More »

Learn and Network at the Chuck Sink Link Anniversary Event

A FREE NETWORKING EVENT to celebrate our TWO YEAR ANNIVERSARY! Thursday, May 30, 2013 – 8:30 AM – 10:00 AM Eastpoint Executive Center – 264 South River Road Bedford, NH 03110 Create Content  to Drive New Business! Presented by Chuck Sink Link and Eastpoint Executive Center Please RSVP  by leaving a comment right here on this… Read More »

Business Development Top Ten

By Chuck Sink If you’re in a tricky business situation, to whom do you turn? The industry experts, right?  What if the industry expert is you or the guy down the hall?  Then you won’t have far to go for help.  If the expert you need is outside your company, you call the person in… Read More »

When you ASSume…

By Chuck Sink The day before a recent holiday which many love to celebrate, I wanted to ordersomething nice for my wife so I called the store of one of my networking contacts. This store owner and I had developed a typically nice networking relationship. One of the topics we’ve talked about is email marketing, something she knows I… Read More »

Positioning: Relax, the sale is yours.

By Chuck Sink Marketing is every business activity directed toward selling a product/service and successfully delivering it into customers’ hands. Marketing drives sales. There is no business until a sale is made and that’s why every CEO is his or her company’s chief of sales. Sleepless nights are the result of insufficient new business flowing through the pipeline. Most… Read More »