Most people in business today want to be found online by people searching for their unique products and services. A great website with strong SEO efforts is the foundation for this but there’s a lot more to developing business online, especially if you’re a highly experienced professional. You need to have your own name and… Read More »
A sales and marketing phenomenon I call the “marketing cycle” is similar to general economic cycles as dictated by the law of expansion (growth) and retraction (recession). In economics, business activity ebbs and flows, not always in a predictable way as the global economy is endlessly dynamic. The only thing predictable is that the cycles will repeat… Read More »
Emails are focused, written communications that are easily searchable and provide a permanent record of discourse. Email is also a handy tool for file and link sharing but emails are woefully ineffective in a very important area of business communication; impetus. Emails lack the moving energy to solve problems or improve situations. They become buried,… Read More »
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3 Timmothy Road
Sunapee, NH 03782
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